MARC details
000 -LEADER |
fixed length control field |
02271nab a22004097a 4500 |
001 - CONTROL NUMBER |
control field |
G93935 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MX-TxCIM |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20231114204210.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
210824s2011 xxk|||p|op||| 00| 0 eng d |
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER |
International Standard Serial Number |
1574-0862 (Online) |
022 0# - INTERNATIONAL STANDARD SERIAL NUMBER |
International Standard Serial Number |
0169-5150 |
024 8# - OTHER STANDARD IDENTIFIER |
Standard number or code |
https://doi.org/10.1111/j.1574-0862.2010.00466.x |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
MX-TxCIM |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
eng |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
CIS-5898 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
De Groote, H. |
Miscellaneous information |
Formerly Socioeconomics Program |
-- |
Formerly Sustainable Agrifood Systems |
Field link and sequence number |
INT2512 |
9 (RLIN) |
841 |
245 10 - TITLE STATEMENT |
Title |
Estimating consumer willingness to pay for food quality with experimental auctions : |
Remainder of title |
the case of yellow versus fortified maize meal in Kenya |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
United Kingdom : |
Name of publisher, distributor, etc. |
Wiley, |
Date of publication, distribution, etc. |
2011. |
500 ## - GENERAL NOTE |
General note |
Peer review |
500 ## - GENERAL NOTE |
General note |
Peer-review: Yes - Open Access: Yes|http://science.thomsonreuters.com/cgi-bin/jrnlst/jlresults.cgi?PC=MASTER&ISSN=0169-5150 |
520 ## - SUMMARY, ETC. |
Summary, etc. |
Biofortification of maize with provitamin A carotenoids is a new approach to the alleviation of vitamin A deficiencies in Africa. Unfortunately these varieties are yellow or orange, while consumers generally prefer white. Consumer willingness to pay for yellow and fortified maize was compared in experimental auctions in three regions in Kenya. The premium that consumers are willing pay for fortified maize (24%) was higher than the discount they require to buy yellow maize (11%), and in one zone consumers prefer yellow. Yellow color is, therefore, not an impossible obstacle for biofortified maize, although it would clearly be easier to introduce this maize first in regions where yellow maize is currently grown. |
526 ## - STUDY PROGRAM INFORMATION NOTE |
Program name |
Maize CRP |
Maize Flagship Projects |
FP1 - Sustainable intensification of maize-based farming systems |
536 ## - FUNDING INFORMATION NOTE |
Text of note |
Socioeconomics Program |
546 ## - LANGUAGE NOTE |
Language note |
Text in English |
591 ## - CATALOGING NOTES |
Affiliation |
John Wiley |
594 ## - STAFFID |
StaffID |
INT2512 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Biofortification |
9 (RLIN) |
1731 |
Source of heading or term |
AGROVOC |
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Maize |
Source of heading or term |
AGROVOC |
9 (RLIN) |
1173 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Consumer behaviour |
Source of heading or term |
AGROVOC |
9 (RLIN) |
6401 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Willingness to Pay |
Source of heading or term |
AGROVOC |
9 (RLIN) |
8946 |
651 #7 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME |
Source of heading or term |
AGROVOC |
9 (RLIN) |
3783 |
Geographic name |
Kenya |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Kimenju, S.C. |
9 (RLIN) |
2787 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Morawetz, U.B. |
9 (RLIN) |
22338 |
773 0# - HOST ITEM ENTRY |
Title |
Agricultural Economics |
Related parts |
v. 42, no. 1, p. 1-16 |
Place, publisher, and date of publication |
United Kingdom : Wiley, 2011. |
Record control number |
G444456 |
International Standard Serial Number |
1574-0862 |
856 4# - ELECTRONIC LOCATION AND ACCESS |
Link text |
Access only for CIMMYT Staff |
Uniform Resource Identifier |
https://hdl.handle.net/20.500.12665/1079 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Article |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Suppress in OPAC |
No |